Author Archives: Jed Singer
How To: Rich Media News Feed Experiences
This post originally appears on InsideFacebook. The Facebook News Feed is becoming evermore critical to engagement on Facebook. When you design branded social solutions, they need to serve as conduits for storytelling. 100x more people are likely to see the … Continue reading
The Evolution of the Branded Facebook Experience
This post originally appears on AllFacebook. It was a sunny morning back in August of 2008 when Stuzo launched the first ever experience on a Facebook page for Gossip Girl. Back then, our engineers were still coding in FBML and … Continue reading
Social Landscape Review: Q1 2013
Spring is in the air, which means that it’s time for the first quarterly Social Landscape Review of 2013. Let’s dive in and see what shifts the social/mobile space has undergone over the past three months that may have had … Continue reading
Look Back: 2013 Award Season in Social
As we close out the first couple months of 2013, let’s take a look at the three biggest award shows and see how they activated, engaged, and amplified across social and mobile platforms.
Responsive Design and Your Social Experiences
Often, we’ll be talking with folks who want a social experience, campaign, or product to be done with ‘responsive design.’ To them, this means that they will have a single set of design files, and the application will be built … Continue reading
Rich News Feed Experiences on Facebook
Since Facebook pages went to Timeline a year ago, and as soon as they began to dial back the actual ‘reach’ of page posts from their estimated 16% in February to roughly 8% in September, the News Feed has been … Continue reading
Social Landscape Review: Q4 2012
What a year it’s been! 2012 was filled with platform changes, behavior shifts, and brands executing brilliantly in social and mobile. We saw exciting IPOs, billion dollar acquisitions, streaming Presidential debates, an incredibly social Summer Olympics, Korean viral sensations, and averted … Continue reading
Social Landscape Review: Q3 2012
What an exhilarating summer on the web in 2012! The space is rapidly maturing, mobile has arrived, and two major events that happen only once every four years took center stage across social channels in the third quarter. For the Olympics in … Continue reading
Social Landscape Review: Q2 2012
Coming off of an exciting first quarter of 2012, the big newsmaker this quarter was Facebook, which crested over 900 million active users in April, resulting in more than 125 billion friend connections, and whose users spend more time browsing … Continue reading
Engagement @ Scale: Facebook + Mobile
With US consumers now spending more time on Facebook Mobile than through it’s website, the urgency is kicking in for marketers building out social programs on Facebook and other platforms. It seems that everyone is talking about how Facebook needs … Continue reading
