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Powered by Open Commerce:   

Digital Transformation to Bring PAYOMATIC Financial Services to the Underbanked Consumer

Stuzo partnered with PAYOMATIC to connect services offered at their physical branch locations with digital. Stuzo was engaged for product strategy, product design, product engineering (iOS, Android, Application Server, and Web), and ongoing product optimization under a digital product innovation team subscription model.

PAYOMATIC’S Challenge

PAYOMATIC’s objective was to find new ways to differentiate its core product and services offerings by creating a banking, payments, and loyalty/rewards mobile app that would deliver more value and convenience to its consumers while establishing a clear competitive advantage in its market. Stuzo was engaged to help PAYOMATIC focus in on the highest value opportunities to transform its consumer experience and then define, design, deliver, and maintain PAYOMATIC’s mobile apps and technical infrastructure.

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Project at a Glance

Managed Software Services Utilized

image Product Strategy
image Product Design
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14

Team Size
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8,500+

Hours spent on project to date
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Stuzo’s Solution

Product Strategy

Stuzo’s employed its proprietary Product Strategy process inclusive of Ethnographic Research, Stakeholder Alignment, Targeted Business Outcome Definition, and Technical Discovery to produce a Product Strategy and MVP Product Roadmap for PAYOMATIC.

Conducting primary ethnographic research, Stuzo visited PAYOMATIC store locations, spoke with managers, CSRs, and directly with PAYOMATIC consumers to understand the existing consumer experience and discover opportunities for optimization via digital.

Stuzo then conducted its proprietary Feature Prioritization and Stakeholder Alignment Workshop with PAYOMATIC executive management.

Stuzo worked with PAYOMATIC’s business stakeholders to define targeted business outcomes and following, through Stuzo’s synthesis process, Stuzo presented PAYOMTIC with a Product Strategy.

Stuzo then took the Product Strategy into a series of discovery exercises which led to an understanding of technical feasibility with existing PAYOMATIC vendor systems and internal business systems. Through Stuzo’s synthesis process, a plan for an MVP roadmap was produced.

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Consumer Experience Design

With an MVP product roadmap in hand, Stuzo shifted into consumer experience design, inclusive of user experience and user interface design. Stuzo produced User Personas, User Stories, experience flows, decision trees, low fidelity wireframes, high fidelity user interface designs, and clickable UI prototypes to bring the entirety of the user experience to life.

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Product Engineering

Stuzo architected a new digital services platform, powered at the core by an application server and universal API to power all application services and integrate with PAYOMATIC’s existing technology vendors and internal business systems. Stuzo’s product engineering efforts included: 

  • Cloud App Server Architecture and Engineering
  • Universal API Architecture and Engineering
  • Hosting Environment Architecture and Configuration 
  • React Mobile Application Development (iOS and Android) 
  • Braze Integration for Loyalty/Rewards, Personalization, and Marketing Automation
  • 3rd Party and POM Internal Systems Integrations
  • Automated QA Engineering
  • Build Systems Engineering

Stuzo’s Results

Accelerated Go-to-Market with Dedicated Team Subscription and Agile Methodology

Stuzo assigned PAYOMATIC a dedicated Managed Software Services product team, inclusive of product strategists, product delivery management, scrum management, designers, architects, engineers, QA personnel, devops engineers, operating under Stuzo’s Agile SDLC product management methodology. 

Working side-by-side with PAYOMATIC product leadership and business stakeholders, Stuzo delivered PAYOMATIC’s digital services infrastructure and mobile apps, which launched in September of 2018.

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I continue to get positive feedback from our chief product officer regarding our interactions with Stuzo. They have a structured approach to helping us organize and reach goals. I have a background in software development and believe that Stuzo’s process is as good as we will ever find.

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