Product Strategy

Stuzo’s employed its proprietary Product Strategy process inclusive of Ethnographic Research, Stakeholder Alignment, Targeted Business Outcome Definition, and Technical Discovery to produce a Product Strategy and MVP Product Roadmap for PAYOMATIC.

Conducting primary ethnographic research, Stuzo visited PAYOMATIC store locations, spoke with managers, CSRs, and directly with PAYOMATIC consumers to understand the existing consumer experience and discover opportunities for optimization via digital.

Stuzo then conducted its proprietary Feature Prioritization and Stakeholder Alignment Workshop with PAYOMATIC executive management.

Stuzo worked with PAYOMATIC’s business stakeholders to define targeted business outcomes and following, through Stuzo’s synthesis process, Stuzo presented PAYOMTIC with a Product Strategy.

Stuzo then took the Product Strategy into a series of discovery exercises which led to an understanding of technical feasibility with existing PAYOMATIC vendor systems and internal business systems. Through Stuzo’s synthesis process, a plan for an MVP roadmap was produced.

Consumer Experience Design

With an MVP product roadmap in hand, Stuzo shifted into consumer experience design, inclusive of user experience and user interface design. Stuzo produced User Personas, User Stories, experience flows, decision trees, low fidelity wireframes, high fidelity user interface designs, and clickable UI prototypes to bring the entirety of the user experience to life.

Product Engineering

Stuzo architected a new digital services platform, powered at the core by an application server and universal API to power all application services and integrate with PAYOMATIC’s existing technology vendors and internal business systems. Stuzo’s product engineering efforts included: 

• Cloud App Server Architecture and Engineering
• Universal API Architecture and Engineering
• Hosting Environment Architecture and Configuration 
• React Mobile Application Development (iOS and Android) 
• Braze Integration for Loyalty/Rewards, Personalization, and Marketing Automation
• 3rd Party and POM Internal Systems Integrations
• Automated QA Engineering
• Build Systems Engineering